eTrade WooCommerce Theme 1.1.8

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Description

eTrade WooCommerce Theme: Your fast, flexible, and ready-to-sell online store

When we implemented stores with eTrade, we prioritized three things: performance , conversion , and scalability . The theme is prepared for demanding catalogs and modern shopping experiences (live search, quick view, wishlist, compare, minicart), and is designed to work seamlessly with Elementor and WooCommerce . In our implementations, this allows us to launch faster, keep the site clean of bloat, and scale functionality without breaking the design.

Real-world performance on large catalogs (filters, infinite loading, and AJAX)

In stores with more than 1,000 SKUs, we typically activate Shop Infinity or Load More to reduce page jumps and keep users exploring. Live Ajax Search and Ajax Add to Cart simplify navigation and reduce friction on listings and PDPs (product pages). Combined with optimized thumbnails and Variable Swatches (color, size, image), we achieve longer sessions and a higher conversion rate, especially on mobile. In our experience, when we activate infinite scroll, we measure improved engagement in categories with more than 60 products.

eTrade Design that converts: 6+ homepages, 6 headers, and a mega menu

To accelerate go-live, we leveraged six preconfigured homepage variations and six headers , along with a mega menu for deep categories. We adjusted typography and spacing with Google Fonts and the global color customizer, maintaining visual consistency and clear hierarchies. This visual foundation reduced design time and allowed us to focus on CRO (copy, trust badges, social proof). 

Visual construction with Elementor without code

We developed the layout using Elementor (drag-and-drop) and the 20+ add-ons that the theme integrates for store blocks. This approach makes it easy to deliver a system that your team can edit, with clear manuals and no dependencies on custom code for common changes. When we tested eTrade with content teams, the learning curve was minimal and update times were significantly reduced.

Key features we implemented with eTrade

Live search, wishlist, compare and quick view

We enabled Live Ajax Search for instant results, Quick View for browsing without leaving the grid, and wishlist and compare modules that encourage product consideration. These microinteractions also increase perceived speed : users feel like they’re moving forward with less waiting.

Product variations (color swatches, size, image)

Variation swatches avoid drop-down lists and show visual options. In fashion and home, it’s led to fewer returns and fewer “does this shade match the photo?” tickets. We combine it with “Recently Viewed” to help users pick up where they left off.

Optimized checkout and minicart always visible

The combination of a persistent minicart , AJAX add-to-cart , and a clean checkout reduces abandonment. We suggest maintaining soft upsells (add-ons or “bought together”) and, if the business allows it, hiding non-essential fields in the checkout to shorten the funnel.

Marketplace and scalability

eTrade compatibility with Dokan for multi-sellers

If your roadmap includes a marketplace, eTrade declares compatibility with Dokan , which enables us to scale to a multi-vendor model without migrating themes. With Elementor and Dokan modules, we customize the appearance of vendor stores and maintain brand consistency. In projects with multiple vendors, we often set image and attribute guidelines to maintain consistency. 

Multilingual and technical SEO ready from day one

eTrade is WPML-ready and comes with HTML5 structure, a clean schema, and global typography/color options. We integrate Rank Math with breadcrumbs, sitemaps, and structured data, and we ensure consistent H1-H3 headings per template. For campaigns with changing inventory, we set up rules for dynamic meta tags per taxonomy.

One-click import demos and full customization

To reduce startup times, we import a demo in one click and reconfigure it to your branding (colors, fonts, iconography). We use child themes for specific customizations and to keep the author’s update path free of conflicts.

Original price was: $39.00.Current price is: $5.99.

  • Lifetime Updates And Support
  • Unlimited Website Usage
  • This item is licensed 100% GPL
  • Money-back Guarantee

Price is in US dollars and excludes tax and handling fees

Author Themeforest

Last Update: 22 September 2025

Version: 1.1.8

Author’s Site: Visit

Category:

Get in Subscription – Unlimited Downloads for $14.99/mo

Frequently asked question

You can use any product from our store on any website you want.

Of course. If you buy an individual product, you’ll get lifetime updates for that purchase.

On the other hand, if you purchase a membership, you will receive updates until your membership expires.

Yes, each product is original. The difference with the author is that we distribute under the GNU GPL v2/3 regulations/license, so we don’t provide additional services from the author, such as customizations, etc. We also don’t provide license keys, and in the case of products that require one to work, we pre-activate them so they don’t require anything and you can use them seamlessly on any website you want.

Yes, and regarding time, it is usually on average within 24 to 48 business hours.

Now, there are times when, in less than a day, we have already provided an answer and a solution, depending on the case.

No. We don’t believe in that format, so you can download as many times as you want. No problem. We pay for high-quality professional storage just to avoid any issues.

No. It’s not feasible, since we’ve already experienced keys flying everywhere, and we could lose the corresponding accounts.

That said, while all products are original, in the case of products that require a license key to operate, we will take care of pre-activating them.

We’re here to make sure you’re 100% satisfied with your experience. Our Customer Support Team will do everything possible to ensure you’re comfortable with placing an order and happy with the products you download. But we also know sometimes things happen.

Due to the nature of digital media means that once you have downloaded a plugin or theme there’s really no way to ‘return’ it. No refunds will be given except in the case when the digital product is completely unusable.

If the digital product is unusable, we need time to try to fix it. Otherwise, we will make a refund.

Our support team is available 24/7, if you have any question or need help in installing or configuring digital products purchased on the website, please don’t hesitate to CONTACT US.

Please note that we are not developers of the provided products, so our technical support capabilities are limited.

We do not change product functionality and do not fix developer bugs.

In case you are accepted to get refund, payment refunds are processed within 5-7 business days. All refunds are issued to the original payments. It may take up to 5 days for your refund to be reflected in your PayPal account or bank statement. If you paid using a credit or debit card, the money will be refunded to your card. Depending on your card issuer, it can take up to 30 days for the refund to appear on your card statement.

IMPORTANT! Please CONTACT US first so we can handle your issues. If you arbitrarily open a dispute without contacting us first, your account may be suspended immediately without notice.

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Popular questions for some items

Missing style sheet error when installing the theme

A common issue that can occur with users new to installing WordPress themes is a "Broken theme and/or stylesheets missing” error message being displayed when trying to upload or activate the theme. This error message does not mean that the theme you have purchased is broken, it simply means it has been uploaded incorrectly. Luckily, there is a very easy fix.

How Do I Get Support For PremiumTheme?

Support Ticket 

What Is The Support Schedule?

We try our best to monitor the forums around the clock, however, this is not always possible due to different timezones. We check tickets all throughout the day but reply times can be up to 24 hours Monday-Friday, and 24-48 over the weekend.

Thank you so much and we look forward to serving you!

Original price was: $39.00.Current price is: $5.99.

  • Lifetime Updates And Support
  • Unlimited Website Usage
  • This item is licensed 100% GPL
  • Money-back Guarantee

Price is in US dollars and excludes tax and handling fees

Author Themeforest

Last Update: 22 September 2025

Version: 1.1.8

Author’s Site: Visit

Category:

Get in Subscription – Unlimited Downloads for $14.99/mo

Frequently asked question

You can use any product from our store on any website you want.

Of course. If you buy an individual product, you’ll get lifetime updates for that purchase.

On the other hand, if you purchase a membership, you will receive updates until your membership expires.

Yes, each product is original. The difference with the author is that we distribute under the GNU GPL v2/3 regulations/license, so we don’t provide additional services from the author, such as customizations, etc. We also don’t provide license keys, and in the case of products that require one to work, we pre-activate them so they don’t require anything and you can use them seamlessly on any website you want.

Yes, and regarding time, it is usually on average within 24 to 48 business hours.

Now, there are times when, in less than a day, we have already provided an answer and a solution, depending on the case.

No. We don’t believe in that format, so you can download as many times as you want. No problem. We pay for high-quality professional storage just to avoid any issues.

No. It’s not feasible, since we’ve already experienced keys flying everywhere, and we could lose the corresponding accounts.

That said, while all products are original, in the case of products that require a license key to operate, we will take care of pre-activating them.

We’re here to make sure you’re 100% satisfied with your experience. Our Customer Support Team will do everything possible to ensure you’re comfortable with placing an order and happy with the products you download. But we also know sometimes things happen.

Due to the nature of digital media means that once you have downloaded a plugin or theme there’s really no way to ‘return’ it. No refunds will be given except in the case when the digital product is completely unusable.

If the digital product is unusable, we need time to try to fix it. Otherwise, we will make a refund.

Our support team is available 24/7, if you have any question or need help in installing or configuring digital products purchased on the website, please don’t hesitate to CONTACT US.

Please note that we are not developers of the provided products, so our technical support capabilities are limited.

We do not change product functionality and do not fix developer bugs.

In case you are accepted to get refund, payment refunds are processed within 5-7 business days. All refunds are issued to the original payments. It may take up to 5 days for your refund to be reflected in your PayPal account or bank statement. If you paid using a credit or debit card, the money will be refunded to your card. Depending on your card issuer, it can take up to 30 days for the refund to appear on your card statement.

IMPORTANT! Please CONTACT US first so we can handle your issues. If you arbitrarily open a dispute without contacting us first, your account may be suspended immediately without notice.

Description

eTrade WooCommerce Theme: Your fast, flexible, and ready-to-sell online store

When we implemented stores with eTrade, we prioritized three things: performance , conversion , and scalability . The theme is prepared for demanding catalogs and modern shopping experiences (live search, quick view, wishlist, compare, minicart), and is designed to work seamlessly with Elementor and WooCommerce . In our implementations, this allows us to launch faster, keep the site clean of bloat, and scale functionality without breaking the design.

Real-world performance on large catalogs (filters, infinite loading, and AJAX)

In stores with more than 1,000 SKUs, we typically activate Shop Infinity or Load More to reduce page jumps and keep users exploring. Live Ajax Search and Ajax Add to Cart simplify navigation and reduce friction on listings and PDPs (product pages). Combined with optimized thumbnails and Variable Swatches (color, size, image), we achieve longer sessions and a higher conversion rate, especially on mobile. In our experience, when we activate infinite scroll, we measure improved engagement in categories with more than 60 products.

eTrade Design that converts: 6+ homepages, 6 headers, and a mega menu

To accelerate go-live, we leveraged six preconfigured homepage variations and six headers , along with a mega menu for deep categories. We adjusted typography and spacing with Google Fonts and the global color customizer, maintaining visual consistency and clear hierarchies. This visual foundation reduced design time and allowed us to focus on CRO (copy, trust badges, social proof). 

Visual construction with Elementor without code

We developed the layout using Elementor (drag-and-drop) and the 20+ add-ons that the theme integrates for store blocks. This approach makes it easy to deliver a system that your team can edit, with clear manuals and no dependencies on custom code for common changes. When we tested eTrade with content teams, the learning curve was minimal and update times were significantly reduced.

Key features we implemented with eTrade

Live search, wishlist, compare and quick view

We enabled Live Ajax Search for instant results, Quick View for browsing without leaving the grid, and wishlist and compare modules that encourage product consideration. These microinteractions also increase perceived speed : users feel like they’re moving forward with less waiting.

Product variations (color swatches, size, image)

Variation swatches avoid drop-down lists and show visual options. In fashion and home, it’s led to fewer returns and fewer “does this shade match the photo?” tickets. We combine it with “Recently Viewed” to help users pick up where they left off.

Optimized checkout and minicart always visible

The combination of a persistent minicart , AJAX add-to-cart , and a clean checkout reduces abandonment. We suggest maintaining soft upsells (add-ons or “bought together”) and, if the business allows it, hiding non-essential fields in the checkout to shorten the funnel.

Marketplace and scalability

eTrade compatibility with Dokan for multi-sellers

If your roadmap includes a marketplace, eTrade declares compatibility with Dokan , which enables us to scale to a multi-vendor model without migrating themes. With Elementor and Dokan modules, we customize the appearance of vendor stores and maintain brand consistency. In projects with multiple vendors, we often set image and attribute guidelines to maintain consistency. 

Multilingual and technical SEO ready from day one

eTrade is WPML-ready and comes with HTML5 structure, a clean schema, and global typography/color options. We integrate Rank Math with breadcrumbs, sitemaps, and structured data, and we ensure consistent H1-H3 headings per template. For campaigns with changing inventory, we set up rules for dynamic meta tags per taxonomy.

One-click import demos and full customization

To reduce startup times, we import a demo in one click and reconfigure it to your branding (colors, fonts, iconography). We use child themes for specific customizations and to keep the author’s update path free of conflicts.

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